BCTC Design Student Creates Logo for International Association
A class project turned into a big opportunity for BCTC Information Management and Design student Becky Wilkes. Wilkes designed a logo for an international association as part of a school contest and now her logo is being used as the organizations official logo, which can now be seen on their relaunched website, http://ccecc.acm.org, and will be used on all of their materials.
BCTC IMD students were given the opportunity to participate in a contest to create a new logo for the Association of Computing Machinery Committee for Computing Education in Community Colleges (ACM CCECC) last fall. Since the organization focuses on education, they were enthusiastic about having students involved in the creation of their new logo.
Wilkes and her fellow Typography students, as well as a few other classes of IMD students, were assigned the task of designing new logos for the ACM CCECC as a project in their classes. The committee selected Wilkes logo out of all the submissions to be their new official logo.
The ACM CCECC liked the way the parent organizations blue diamond logo (ACM's logo) was incorporated into Ms. Wilkes design, said Cindy Tucker, BCTC faculty member and ACM CCECC Executive Member. The ACM CCECC's older logo was very dated and needed a fresh new look. We were delighted to see so many professional designs submitted by the IMD students. While there were several wonderful designs, the ACM CCECC was unanimous in selecting Ms. Wilkes' design as the winning logo.
Wilkes was surprised to be chosen as the winner, but the work didn't end with her logos selection. She spent the next several months working on all the different versions needed for the organizations uses, including working closely with the web designer as the organization revamped their website.
Its been a valuable learning experience, Wilkes said. Her advice to other students is always be willing to put in more time and be open minded to hearing feedback. The logo design took several months and lots of back and forth with the organization and the web designer to get from the initial logo idea to a completed project. Credit for her logo design is given on the About page, http://ccecc.acm.org/about.
Wilkes plans to graduate in May of 2016 with her Associate of Applied Science degree in Information Management and Design.